IGP addresses these common challenges

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1. Growing the top of the funnel / new business leads

2. Growing new logos and winning more complex high ARR deals 

3. Mastering challenger sale (reducing and winning 12 – 16 month sales cycles)

4. Pivoting from fee for services to value-based arrangements

5. Displacing incumbent and competitor technologies

6. Overcoming prospect internal buying “inertia and status quo”

7. Developing trusted advisor status through credible business cases

8. Growing same store sales to 51%+ through voice of the customer programs

9. Cash flow pathway and milestones to raise venture capital or exit

10. Building a high performing culture of sales